This post explores how small charities can get the most out of Small Charity Week with some practical tips on how to prepare and take part.
What is Small Charity Week?
|When is it?||17th-22nd June 2019|
|Who runs it?||The FSI (Foundation for Social Improvement), one of the leading organisations supporting small charities in the UK.|
|Why is it run?||
Small Charity Week is run for charities to:
|How long has it been running?||Since 2010|
|What is the focus of each day?||Monday - raising profile
Tuesday - advice
Wednesday - policy
Thursday - fundraising
Friday - highlighting impact
Saturday - celebration
|For more info||smallcharityweek.com|
Opportunities for small charities
We’ll now explore what you can do to make the most of it.
Engage your community
A big part of the week is about celebration so consider emailing your community of supporters to tell them it is Small Charity Week and encourage them to celebrate with you. Depending on your audience you may want to also tie this communication in with one of the days, like policy (encouraging an advocacy action) or fundraising (promoting an appeal).
This can be a good opportunity to be featured in the local press. Bear in mind that the local press often works reactively so even if the week has started when you read this you may not be too late.
Here are some tips when engaging with the press:
As well as the ‘Big Advice Day’ clinic in London run by The FSI, this week is also a great opportunity for you to proactively approach local organisations whose help would be useful.
Get more input and resources
The week is about strengthening the small charity sector as a whole. There are some great charities and social enterprises who see their mission as equipping small charities. If you aren’t currently drawing on this support then consider getting involved (they are all free):