The best charity fundraising and donation websites

Fundraising websites compared

This post lists the best website platforms in the UK that offer online fundraising and charity donation functionality.

Charities have two primary needs when it comes to online fundraising platforms:

  1. Accept online donations (one-off and recurring)
  2. Help supporters to run their own online fundraising campaigns

There are a number of important considerations for charities selecting a fundraising or charity donation website to meet these needs. Some of these are objective and easily measurable, such as:

  • Is there a monthly fee to use the software?
  • What is the processing fee for each transaction?
  • Does the platform claim gift aid on my behalf?
  • Are donors required to create an account with the donation website (this can reduce the proportion of people that complete the process)?

Other considerations are more subjective. Some of these will depend on how your organisation is set up and what other software you use. For example:

  • How easy is it for people to give?
  • Can the website connect with my fundraising database?
  • Is my charity brand prominent enough during the giving journey?

This list of donation and fundraising websites addresses these questions to help you make an informed choice.


Wonderful

No fees and a user-friendly interface

£0/m

0% fee

  • Fundraising pages
  • Donate without logging in
  • No recurring donations
  • Gift aid not claimed for you
  • Your brand is not prominent

Golden Giving

Low cost and lots of features

£0/m

2.2% fee

  • Fundraising pages
  • Recurring donation (Direct Debit)
  • Gift aid claimed for you
  • Donate without logging in
  • Your brand is not prominent

JustGiving

Recognised brand but multiple layers of fees

£18/m

7-12% fee

  • Fundraising pages
  • Recurring donation (Direct Debit)
  • Gift aid claimed for you (for a 5% fee)
  • Donors can't donate without logging in
  • Your brand is not prominent
  • Theoretically donors can opt out of some fees but option hidden

Virgin Money Giving

Recognised brand but high fees

£180 one-off

3.5% fee

  • Fundraising pages
  • Recurring donation (Card)
  • Gift aid claimed for you
  • Donors can't donate without logging in
  • Your brand is not prominent
  • No Direct Debit support

Everyclick

Donors can also donate by using Everyclick to search

£0/m

4.8% fee

  • Fundraising pages
  • Recurring donation (Card)
  • Gift aid claimed for you
  • Donate without logging in
  • Your brand is not prominent
  • No Direct Debit support

Local Giving

Focus on local charities

£96/y

6% +10p fee

  • Fundraising pages
  • Recurring donation (Direct Debit)
  • Gift aid claimed for you
  • Donors can't donate without logging in
  • Your brand is not prominent

Raisely

Lots of brand control

£0/m

1.2% fee

  • Fundraising pages
  • Recurring donation (Card)
  • Your brand is prominent
  • Gift aid is not claimed for you
  • Donors can't donate without logging in
  • No Direct Debit support

Givey

Crowd-funding time-limited campaigns

£0/m

5% fee

  • Fundraising pages
  • Donate without logging in
  • No recurring donations
  • Gift aid is not claimed for you
  • Your brand is not prominent

Fundraise.tech

Simple front end for Stripe & GoCardless

monthly fees vary

1.4% +20p fee

  • Recurring donation (Direct Debit)
  • Donate without logging in
  • Your brand is prominent
  • No fundraising pages
  • Gift aid is not claimed for you

Charity Checkout

Most established charity-branded option

£30/m

6.4% +20p fee

  • Fundraising pages
  • Recurring donation (Direct Debit)
  • Gift aid claimed for you
  • Your brand is prominent
  • Donors can't donate without logging in

CAF donate

Provided by a charity that also offers banking services

£0/m

3.6% fee

  • Recurring donation (Direct Debit)
  • Gift aid claimed for you
  • Donate without logging in
  • Your brand is prominent
  • No fundraising pages

Other approaches

Donation and fundraising websites like those listed above are not the only way to meet online fundraising requirements. One of the most important considerations with online fundraising is where the data is stored. How easy is it for you to communicate with supporters and build a long term relationship? For this reason many charities consider one of these two alternative approaches:

Explore the White Fuse platform

Date: 
10 June 2019
Andy Pearson